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Dave Romeo has dedicated his life to serving entrepreneurs who are dissatisfied with their current level of success and are serious about doing something to improve it. Here you will learn how to increase your sales, grow your business, and achieve your goals.

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Counting Down The 10 Biggest Credibility Mistakes – #2

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#2: You make an appointment and don’t show up.

Have you ever noticed how your dentist always sends you a reminder postcard or makes a follow-up reminder call when you are scheduled for an appointment? That’s because dental practices and doctors offices understand that their entire business is dependent on being able to bill patients when they show up for their appointments. Missed appointments translate directly into losses for covering the cost of insurance, equipment, utilities, and payroll for the entire staff. That’s why these professionals go out of their way to make sure you’re going to show up.

If you’re… Read More

Counting Down The 10 Biggest Credibility Mistakes – #4

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#4 – Forgetting to return a call and even after you remember, you still don’t call.

Frequently in my job, I am calling customers and prospects to find out if they’re interested in registering for seminars or signing up for coaching. Most people need a little time to think about it, which is reasonable. If someone says he or she needs some time I say, “if you tell me when you will be ready to make a decision, I promised to call you then and not before.” This is one of the most valuable statements I use.

When someone tells me to call… Read More

Counting Down The 10 Biggest Credibility Mistakes – #5

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#5: Saying you are going to send a payment and then not sending it.

If you’re an entrepreneur, I can already tell you the two groups of people who’ll put your business at the greatest risk: slow payers and no payers. These are the people who tie up all of your cash flow and make it virtually impossible to get your money out of them because, in most cases, they know that it will cost you more to take legal action against them than the amount of money you are seeking.

I used to have a client… Read More

Counting Down The 10 Biggest Credibility Mistakes – #6

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#6: Showing up late for an appointment.

Years ago, I was driving through New York City along with my mentor, Mary Scoles. We were on our way to meet with representatives of one of our clients, Sun Chemical. They had just sent us a cancellation letter. It’s never a pleasant task when you’re going to meet a client for the very first time after they’ve already sent you notice that they want to leave you and go to a competitor.

As it turned out… Read More

Counting Down The 10 Biggest Credibility Mistakes – #7

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#7: Showing up late for an event when you were supposed to bring something.

I love putting on events—be they fishing tournaments, seminars, mixers, or cookouts. But one thing I’ve learned through experience is if there is something I absolutely need in order for the event to go off without a hitch, I need to make sure I bring it myself.

Years ago, our… Read More

Counting Down The 10 Biggest Credibility Mistakes – #8

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#8: Inviting someone over tentatively and never confirming your plans

My wife and I used to be very close friends with another couple. We socialized with them at movies, parties, and general get-togethers. However, one problem we faced was that we couldn’t always depend on them. If they said they would show up for a party or event, we were never really sure if they would actually show.

In one particular instance… Read More

Counting Down The 10 Biggest Credibility Mistakes – #9

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#9 Offer to pick someone up and then come late or not at all.

I’m sure most of us have noticed lately, it seems like you can’t count on anyone to follow up to do what they say they’re going to do. This is an especially big problem if you are waiting for somebody else to pick you up and drive you someplace. It could be to the doctor’s office. It could be to a job interview. It could be to get you to work. Regardless of your destination, if the person has committed to bringing you someplace does not arrive, it creates massive problems for both of you.

It’s not unusual for… Read More

Counting Down The 10 Biggest Credibility Mistakes – #10

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#10 Promising to finish a quote and missing the salesperson’s deadline.

In this day and age, it’s virtually impossible to convince a new customer that’s already working with one of your competitors to start doing business with you. Salespeople frequently find themselves in a position of waiting for an estimator to prepare a final quote so the salesperson can show it to a prospect.

Sadly, sometimes… Read More

Can You Hear Me Now?

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So that’s what active listening means!

I see a lot of examples of poor communication from my weekly trips to a local grocery store.  On a trip in the busy month of December, I witnessed a scene that, unfortunately, is all too familiar.

A young child… Read More

Avoid Buying Hard Assets

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Avoid buying hard assets.

Depreciation depreciates your cash flow.

Ask anybody who’s ever bought a brand-new car what happens to its value as soon as you drive it off the dealer’s lot and you’ll know why you should be very cautious about adding any hard assets to your business. While this is always prudent, it is especially important when… Read More

Joining a Chamber of Commerce? Not so fast!

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Don’t trust any organization to look out for your best interests.

One of the first decisions a new entrepreneur makes is whether or not to join the local Chamber of Commerce. While at first glance this might sound like a sensible investment, there are some things you should consider before plunking down your membership fee.

There is a common fallacy that the… Read More

Counting Down The 10 Biggest Time Wasters: #1

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#1: Procrastination

Hands down, procrastination is one of the primary reasons you have not accomplished everything you are capable of doing. It’s the practice of postponing the inevitable. Worse than that—it is a demonstration of indecision and fear of taking a stand. If you are a business owner and you procrastinate, consider this your procrastination intervention.

Your employees need… Read More

Counting Down The 10 Biggest Time Wasters: #2

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#2 Multi-handling the same item

I am convinced that most time is wasted because of indecision. It’s almost as if people get paralyzed when they see a piece of paper that cannot be resolved with an instant “yes” or “no” decision. I understand this and I’m guilty of it myself from time to time. However, I fight the temptation to leave things hanging because I detest clutter.

One of the best methods for combating this problem is… Read More

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