Ten Biggest Mistakes Salespeople Make: Mistake #10

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Ten Biggest Mistakes Salespeople Make: Mistake #10

Encourager-In-Chief: October 5th, 2016

Not returning a phone call.

This post begins a 10-part series that will outline the 10 biggest mistakes salespeople make. We’ll be counting down from number 10 to number one, although number 10 is my personal biggest pet peeve.

If you listen to most people’s outgoing voice mail messages, they will almost always sound something like this: “You have reached Ed Billington. I’m sorry I missed your call, but if you will please leave your name and phone number, I’ll call you back as soon as possible.”

Does this sound familiar? The sad truth is only about 10% of people who say they will call you back ever do. That means that most of the people who are leaving this message are liars. Even if they don’t know it, the people calling them do.

It amazes me how much damage these people do to their reputations. Would you ever risk your reputation and refer somebody to a person whom you did not believe was going to return the phone call? Of course not!

The solution is simply to just do what your message said. Call people back as soon as you possibly can. If you can call them back in five minutes, do it. If it takes you two days, do it but, no matter what, if you want to be seen as a professional business person, make sure you return phone calls.

It’s better to not make a phone call to a prospect in the first place, than to not return his call.
- Dave Romeo

I encourage you to checkout my Sales Mastery audio program which also includes this lesson in greater detail.

Sales Mastery

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